Part of the PPR Luxury Group Gucci brand is becoming increasingly difficult to operate in the Chinese market, the competition has become increasingly fierce. Gucci is the world's second-largest luxury brand other than Louis Vuitton brand, said revenue in the third quarter of this year grew only 7%, compared to 12% in the first quarter and 10% in the second quarter has been showing a downtrend .

Gucci is not only a drop in sales of the brand, LVMH Group fashion and leather goods sales also showed a downtrend, and only 5% sales growth in the third quarter.

Mulberry and Burberry brand has released the results of statements, significant downtrend so many people guess luxury three excellent trend is about to reach the end. China has been the largest sales market for luxury goods, but luxury consumption in recent months, the Chinese government began to vigorously against government officials, while the pace of development of China's economy slows to a large extent affect the sales of luxury goods. In the first-tier cities, the luxury of a very competitive market these luxury brands competing stationed became the second-tier cities. Gucci's sales in the Chinese market has been showing a trend of double-digit growth, but the growth rate in the third quarter decreased significantly.

The PPR aspect, to sell its Redcats brand initiative is also in full swing in the PPR Group decided to focus on the development of luxury brands, CDs and books will be operating Redcats brands excluded from the Group.

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The exclusive luxury Legion PPR quarterly resolve the fighting with the door: low-key BV go after GUCCI

BV in the third quarter year-on-year growth of 30.5%, beating GUCCI 24.3%

On October 25, the French luxury group PPR announced results for the third quarter of 2012, total revenue amounted to 2.6 billion euros, compared to the same period last year rose 6.6%.

Although the overall economic environment is not very optimistic, but to maintain a steady growth trend, PPR Group is clearly expressed satisfaction with this achievement, the group said in all regions of the revenue increase in both the third quarter of its luxury brands have a solid performance .

PPR Group has nine luxury brands such as Gucci, Bottega Veneta, Yves Saint Laurent, but it is a relatively young group of luxury, 1999, PPR acquired Gucci Group (Gucci Group NV) 42% stake - for the first time investment in the luxury goods business. After a series of luxury acquisition strengthens PPR Group's position in the industry.

Currently, the luxury goods sector has been the main competitor of the LVMH Group, since 2008, the luxury goods sector contribution for the entire group's sales on the rise, especially in 2011, jumped to 40% growth rate in the first half of 2012 maintained at 17.6%, second only to the RICHEMONT Group.

Gucci occupy PPR half of Asia Pacific underperforming

According to the filing shows the the luxury third quarter of the PPR Group revenue rose 11.9%, totaling 1.59 billion euros. Gucci third quarter revenues of 914 million euros, accounting for nearly 60% of the Group's third-quarter revenue. The first nine months ended September 30, 2012, Gucci's sales of 2.642 billion euros, occupy 58% of the PPR's luxury goods sector, obviously, Gucci PPR luxury sector is second to none.

Gucci slightly reduced since 2009, according to the recently released "Chinese luxury report edge, revenue contribution in 2011 for the luxury sector retreated by 64%, and the market growth rate has been maintained at around 17%, but in 2012 six months growth significantly slowed down only 10.8%.

Last quarter, Gucci good performance, an increase of 24.3% compared to the third quarter of last year, comparable sales rose 7%, all the distribution channels to achieve growth, online sales strong performance for the quarter jumped 44%.

Benefit from the positive impact of the travel retail sales in Western Europe, sales increased by 14%. There are a lot of growth in North America revenue rose 11%, Gucci itself more attractive to local consumers to benefit from the growing local tourism also makes its sales rising.

However, compared with other brands of rapid growth in the Asia-Pacific region, Gucci's sales in the Asia-Pacific region slow growth, rose by only 2%, the main contribution to the sales or from the mainland of China.

Gucci contrarian expansion pace comparable to Burberry, quarterly reports show that, as of September 30, Gucci network has reached 411 stores, including eight in the quarter of new store openings.

35.1% on year growth rate of the low-key low-key BV

Niche high-end brands as the steady growth of the PPR Group's luxury sector contributing to the third quarter, YSL sales of $ 1.3 billion, an increase of 33.1% from the third quarter of last year, the comparable growth rate of 26.7%. Up to the first nine months of this year, overall sales accounted for only 8% of the luxury goods sector, but the high-speed growth of the Group considerably.

Fashion a statement widely circulated: "When you do not know what to express their fashion attitude, you can choose LV, but when you no longer need to express their fashion attitude what, you can choose BV."

Rich and famous advocate stealth luxury era, Bottega Veneta riding like a dark horse, its tiny invisible LOGO, low-key attitude, and quickly won the hearts and minds of fashion celebrities. For a time, whether with a Bottega Veneta bag has become the measure of a person's degree of fashion and taste weathervane.

Undoubtedly, Bottega Veneta Group Jhongjheng plays an increasingly important role, even in the luxury goods market slowdown in the first half of 2012 reached an increase of 35.1% growth over the same period, the strong demand for leather products for promoting the entire Group The main driver of revenue growth.

Continuation of 2012's momentum in the third quarter, Bottega Veneta is still eye-catching, third quarter revenue of 241 million euros, after Gucci, a year-on-year growth of 30.5%. Europe is far ahead of the growth rate of 42%, and the relatively slow growth of North America rose 12%, while the Asia-Pacific region rose 18%. In the quarter, more than 25% revenue growth in the Chinese market.

Sought after, Bottega Veneta fashion people can be won, of course, have to strike while the iron is hot, rapidly expanding, until September 30, Bottega Veneta network 189 directly operated stores including 9 newly opened store in the quarter.

Chi Bo Dingli jewelry watch

In addition to Gucci, Bottega Veneta, Yves Saint Laurent encouraging growth in the third quarter the PPR jewelry watch brand performance is also outstanding, comparable sales growth of 16%. Watch and jewelry departments reported that revenue rose 26%.

The biggest highlight of the PPR Group watch revenue growth from Girard Perregaux decent performance. The acquisition has been the PPR get involved in a new field of time-tested magic, face the the watch luxury Nuggets Heights, PPR has been determined to intervene.

In 2008, PPR Group Sowind Group signed a long-term strategic cooperation agreement to let the wish fulfilled, successful acquisition the Girard Perregaux allowed initially established position in the watch industry. This acquisition so that the only remaining independent senior watchmaking brands Girard-Perregaux and JEANRICHARD complementary the PPR advantages and the top leader of the luxury goods industry, especially in PPR and Girard-Perregaux R & D, design, brand management, sales network expansion and procurement The combination of expertise, to promote the development of both.

Of course, the ability to continue to maintain this growth performance, the test still to come for the PPR group.

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GUCCI Kids 2012 styling album of the fall and winter ahead of us to a white Christmas. Waiting for the coming of the snow in front of the window, wearing piles turtleneck will not feel the cold. Children wearing GUCCI classic print bat sleeve jacket with both hands slowly descended the snow, and smell the taste of ice and snow. Red cape for the occasion, two little hands, no matter how cold, want to fashion a small snowball.

The boy girl wearing elegant dress and wear a dress, revealing little adults breath, they are going to dinner and family, or going to participate in the lively jubilant Party? GUCCI Kids bring us a pure and warmly Christmas.

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In September 2012, has more than 90 years of history of the world-renowned fashion brand GUCCI pleased to announce the start "Icons of Heritage · treasured classic" GUCCI historical collection exhibitions, GUCCI precious historical exhibition held in China for the first time,to demonstrate to the Chinese guests GUCCI rooted in Florence exquisite leather craftsmanship deep heritage. November 15 to November 18, the exhibition will come to Zhengzhou Dennis Department Store GUCCI shop, held a four-day show.

With his dreams and ambitions as early as in 1921, Guccio Gucci in Florence in the creation of the brand and opened the first store. Today, as the world's leading fashion boutique brands, GUCCI is famous for its excellent quality and exquisite Italian craftsmanship, design, manufacture and distribution of popular people respected many products, especially GUCCI leather products, due to superior quality and celebrities Ascot whom flock to relish also left numerous precious images and stories for the world; GUCCI unparalleled design and workmanship, has become the most legendary brand attributes.

To commemorate the 90th anniversary of the brand was founded in 2011, GUCCI on brand birthplace of Florence, Italy, Piazza della Signoria (Signoria) the known della Mercanzia the palace open a GUCCI Museum (guccimuseo.com). The rich museum conceived by Gucci Creative Director Frida Giannini in the museum, after years of sedimentation of cultural significance GUCCI Archives Pinault fund sponsored jointly exhibitions of contemporary art, called a well-preserved and reflect the GUCCI brand Forever Now the concept of life space also become the historic city of Florence, Italy and a place not to be missed.

If you are still sorry to not be able to travel to Florence, missed immersed spend a few hours relaxing on GUCCI Museum, so please come around you GUCCI shop. Icons of Heritage · handed down the classic "GUCCI historical collection exhibition will be the most representative of the Florence GUCCI Museum in precious brand collections to China, through the establishment of a special in-store display area, show to the guests in the well-known and chase The contemporary product behind the brand's classic logo with deep historical accumulation still carries unlimited dreams and inspire GUCCI continuation of the spirit of.

GUCCI The historical collection exhibition featured 15 collections, including handbags, luggage, footwear, and also presents such as leather thermos suit, backgammon set leather box, leather jewelry boxes, and the cortex blankets containing combination full of life, free romantic, delicate and elegant Italian lifestyle filling completely. Seasonal products on display with the store beautifully, like a walk in the GUCCI history gallery, feelings GG, bamboo (bamboo) Maxianshan buckle (horsebit) ribbon stripes (web), flowers (flora) brand classic logo after the still infinite charm of years of baptism, a taste of GUCCI positive maintenance and learn from the history of the essence, the dual cultural expression of to inject vitality of new product ideas.

GUCCI historical collection exhibitions will subsequently landed in other Chinese cities, including Nanjing, Wuhan, Hangzhou and other cities, and will continue to be extended to other countries.

About Gucci

In 1921, Gucci was founded in Florence, one of the world's leading luxury fashion brands. Gucci is famous for its excellent quality and exquisite Italian craftsmanship, design, manufacture and sell the world respected boutique, including all kinds of leather goods (handbags, small pieces of leather goods and luggage), shoes, garments, silk, wrist Table and fine jewelry. Brand fragrances, watches and glasses from the world's top production and sales of the licensed manufacturer. Gucci products shop by brand Direct 411 (as of September 2012) and e-commerce channels two complementary modes sales. At the same time, Gucci by minority the selected franchisees, department stores and products store sales.

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The bag left is after more than a month of competition and vote, a collection of up to users the votes--Icons of Heritage-Cut & Craft

Design concept: a broad-brush and large surface stitching collision caused by the space cutting, to break the whole uniform. Tough shiny the horsehair emitted bright yellow color convergence flexibility delicate leather Diablo, not formed a strong contrast, but compatibility, this compatibility representative of contemporary women to publicity, hot and introverted, tough bunched up into a fit, open with together, just soft and economy.

COMMENTS:

1、╮ (╯ ▽ ╰) ╭ alive to make a thin film of paper horsehair leather effect, this is what kind of intentions ah ~! The works of the original intention is to reflect the contemporary art pop style, the horsehair use experience of urban white-collar perseverance upright soft and delicate. Different thickness of the leather straps, both Roman style of romantic, and clever lines to break the overall sense of uniformity. Classic package shall show the fashion sense. The bold use of bright yellow and black paint, but also hope that MM had to use the bag every day a good mood ~! The interesting fashion bag this section, and Andy Warhol and Mond Ferrie ~:-D

2、The truth: No law, seat of your pants. . . The painting has always been the seat of your pants to start with, to say the principle, possible is to use the principle point visual composition. . . This general are critics to the definition.

3、They oppress the line to do the cutting and pasting, coloring marker with professional design and full color comparison. Tin knife students a sum the horsehair effect tracing is very realistic, it is not said to be made ​​of paper, do feel like cloth. :-D

MORE..

91 years of a time when the brand was born GUCCI Gucci, Gucci, July 13 stores in Beijing Shin Kong to organize a private cocktail party to launch footwear craftsmen Square to face the Chinese customers show noble leather craft from brand Florence plant. This GUCCI footwear craftsmen Square activities first came to China to show the men's style for personalized custom services, and shoe-making process of professional and technical. Site visitors can witness the artisans in the manufacture GUCCI leather series, each product great concern for details and exquisite craftsmanship.

The craftsmen Square show, including custom-made table, spare parts, carts, a sewing machine, a leather display stand and a variety of metal parts and tools, in addition, craftsmen Square, the scene is also on display able to demonstrate a footwear material reference to production sketches throughout the design process, a series of background material. The two-day event, the skilled GUCCI artisans produced the the Legend Moccasin MadetoOrderAnton two famous GUCCI men style.

Legend Moccasin shoes feature is to have the GUCCI iconic horsebit component, its unique cylindrical structure superior craftsmanship to complete. Here, customers can enjoy this unique process of different stages of production, including sewing, dyeing and assembling. Made toOrderAnton shoes while the soles production process, extremely soft calf leather materials and hand-painted features. GUCCI footwear craftsmen Square, artisans site for footwear color, showing remarkable chiaroscuro (contrast) effect, filling the rich colors of each shoe.


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Gucci, an Italian fashion brand, founded in Florence in 1921, Antonio Gucci by Gucci. Gucci products include fashion, leather goods, shoes, watches, ties, scarves, perfumes, household products and pet supplies, Chinese translated as Gucci, Gucci.Gucci fashion brand has always been known for high-end, luxury, sexy, "a symbol of status and wealth," Brand become rich consumer darling of high society, the business community has always been favored, while yet elegant fashion capital. Gucci is now Italy's largest fashion groups.



Guccio Gucci-The founder of gucci, was born in 1881 in Florence, Hotel Savoy in London, as a porter. The Guccio Gucci1921 Guccio Gucci back to his hometown Florence, opened a of Monopoly leather and saddlery shop, with the business expansion, new store opening in Rome, the famous Via Condotti. Although the reason for war leather raw materials, lack of, but Gucci is a timely creativity and mass production of cloth bags, popular.
In 1939, Gucci's four sons have joined Gucci career transition for the family business. 1953, the first overseas branch was opened at 58th Avenue, Manhattan, New York, Gucci became the international brands. It is worth mentioning that, Gucci is the ancestor of today's brand, in order to protect quality, Gucci brand name printed on their own products, which in the history of the world of fashion is the first in the world.
From its inception in 1921, Gucci has been taking the aristocratic line, luxury style of slightly tough masculinity. Gucci bamboo handle, bamboo bag come out in 1947, and then, with the initials of the founder of the classic double-G logo, lined red and green sash of the canvas bag and leather goods are starting to come out, Gucci and LV tied for the most common counterfeit goods in the world. Attached to the the Maxian ring of Moccasin shoes, designed for Grace Kelly Flower Scarf, repeatedly get praise, wearing Gucci has represented a social status and symbolic. In 1953, the Gucci brand reputation has been rising. This year, Gucci, Gucci Olympic died.

Since March 1994, Gucci has been a super heavyweight of the world's most influential fashion brands. At the same time, it began the global fashion industry's premium brand enlist sects, France Yves Saint Laurent and a number of classic brands have become a member of the Gucci Group. In 1997, Gucci bought the co-operation as long as 23 years, the famous Swiss watch factory Severin Montres, and thus full control of the watch business. In 1998, Gucci, good strategic vision, management and financial operations, the Union of European Business News named "European Company of the Year. In 1999, Gucci strategic alliance with retailers Paris spring from a single brand into the super multi-brand fashion Kingdom, and thus to become Italy's largest fashion groups. Today, Gucci stores around the world, clothing, leather goods, jewelry and perfume and other kinds of products sought after by the global fashion.